What is CRO?
You have invested the time and energy to optimize your site for SEO. You have spent advertising dollars on Pay-Per-Click ads. You have drummed up a healthy amount of referral traffic- now a potential customer is on your site, looking for what you have. This is where Conversion Rate Optimization (CRO) comes in. CRO is the continual study and evaluation of the behaviors, patterns and factors that lead a potential customer to an eventual conversion all within your website. The truth is that if they can’t find what they are looking for, or have a less-than-ideal experience, that potential customer will go somewhere else to find it.
Whether it’s through A/B testing, UX consultation or even by using our own proprietary tool CRO & heatmap tool, BIRD, we will help you understand what your customers want to see and how to increase your site’s conversion rate.
Did you know?
According to a study by Google, nearly 60% of mobile visitors will leave if your site takes longer than 3 seconds to load.
atmosol has helped businesses improve their conversion rate by as much as 10-12%