Tired of not knowing exactly how efficient your eCommerce PPC ad campaigns are?
Many online retailers don’t know about eCommerce tracking. You simply add a line of code to your website, and it makes all the difference! Google Analytics is the trusted tool for tracking website performance and eCommerce conversion success.
When you implement advanced eCommerce tracking in Google Analytics, your store collects key performance indicators (KPIs) for ongoing PPC budget and ROI optimization. Understanding how ads and sales are performing allows you to accurately calculate your Return on Ad Spend (ROAS) to make marketing adjustments.
Want to learn best practices, tips, and tricks for how to track and measure the ROI of your PPC ads? Get Your eBook, today!
Psst… here’s a sneak peek of what you get: