atmosol

Digital Marketing

Heatmaps 101 – eCommerce Conversion Rate Optimization

Website heatmaps are a great tool to optimize conversion on your eCommerce store. These tools record and enable store owners to visualize user activity on the store . It creates a heatmap of where the user hovered, clicked, and stayed the most to help improve the User Interface and Experience (UI/UX).Heatmaps give deep insights into …

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3 ways magentos b2b module blends efficiency with UX

What are some of the biggest time-wasters in your daily routine? Chances are, it’s the little things. When small inefficiencies build up, they eventually eat away at your productivity, and ultimately, your bottom-line.Unlike B2C customers, B2B clients tend to be more business-minded and take additional marketing effort to win over. Still, that doesn’t mean they …

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